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Technology

How to Use Tech to Sell Your House

Photo by Tom Rumble

Gone are the days when we had to rely on word of mouth, newspaper marketing, and door-knocking realtors to sell our homes. We’re in an advanced tech era, with many exciting devices and apps designed to make house-selling a far more seamless experience. However, knowing that selling a house with tech can be easy doesn’t mean you’ll know where to start! You might like to explore some of these tech options:

Internet Browser

Sometimes, selling a house can be as straightforward as typing ‘professional house buyer’ or a similar term into an internet browser’s search engine and visiting the website of a search result like Four 19 Properties Houston.

When you find a business or individual willing to buy your house for cash, you can confirm the deal, receive your money, and move on. It truly can be that easy, and we have search engines and computers to thank.

High-Quality Videos and Photos

We have some incredible cameras and phones at our disposal. They can take crystal-clear photos and video footage. Use this tech to your advantage by taking amazing pictures and videos of your house to show it off in its best light.

If you consider yourself a photographer, you might take these photos yourself. Otherwise, you can enlist the services of a trained photographer. You can then use those photos online and in marketing materials to promote your house for sale.

Virtual Tours

In the past, purchasing a house from outside your state or country was challenging. You had to rely on the agent's or owner's word that everything was as it seemed. That’s no longer an issue. We can now use 360-degree cameras and specialized software to create virtual tours of our properties.

Potential buyers can move from room to room through photos as if they were really seeing the house in person. Nearly anyone can create virtual tours with the right equipment and knowledge.

Virtual Open Houses

Just as you might not be able to tour a house with a realtor during a one-on-one appointment, you may also not be able to attend an open house in person. The good news is that video conferencing software like Zoom has made it possible for us to host virtual open houses.

A homeowner can create a call and invite interested buyers to join without them actually being in the house. Those buyers will then be guided around the house on video, with plenty of opportunities to ask questions and learn more. As long as you have a steady internet connection, it can feel like you’re there in person.

Digital Marketing

Newspaper marketing is still commonplace for real estate listings. In fact, newspapers are still a multi-billion-dollar industry. However, digital marketing is also gaining popularity among people selling their houses. You can create a website dedicated to your house, list it on a house-selling platform, or even create email newsletters to send out to potentially interested parties. 

You no longer have to use outdated and archaic methods to sell your house. Technology has made it far easier than ever before! You can use search engines, digital marketing, virtual tools, and even simple smartphones with cameras. You might be enjoying a fast and easy sales process before long.

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